International Journal of Hospitality and Tourism Systems

1. Arushi ID – PhD Research Scholar, School of Management Studies, Punjabi University, Patiala, Punjab, India.

2. Sanjiv Arora ID – Senior Professor, Department of Chemistry, Kurukshetra University, Kurukshetra, Haryana, India.

Received
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Accepted
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Published
31-Jul-2026
Abstract
Religious tourism plays a pivotal role in shaping the cultural, spiritual and economic identity of Indian pilgrimage towns. Yet, alongside its rich heritage, it generates significant environmental challenges, particularly plastic pollution. Kurukshetra, a historic city in Haryana revered as the land of the Mahabharata and the Bhagavad Gita, attracts millions of pilgrims annually, especially during large congregations such as Gita Jayanti Mahotsav, Somavati Amavasya, Solar eclipses, and Chhath Puja. While these gatherings symbolize devotion and community, they simultaneously exert enormous pressure on municipal infrastructure, particularly in terms of waste management. Plastic, in the form of bottles, bags, food packaging and ritual offerings, dominates this waste stream, with much of it left unsegregated and mismanaged. This study is based on a survey to analyze the types and challenges of plastic waste in Kurukshetra. The paper highlights how different types of plastics create unique risks and recycling challenges. Findings reveal that effective solutions require a multi-stakeholder approach encompassing stricter regulations, eco-friendly alternatives, municipal strengthening, hospitality sector reforms and active participation of local communities and pilgrims. The paper argues that aligning faith with environmental stewardship is essential to preserve both the sanctity and sustainability of pilgrimage towns.
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