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XIBA Business Review

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Volume : 2 Issue : Issue 1
Published : 2016

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Articles

Blog Marketing: An Innovative Tool in the Current Digital Era

Dhananjai Gupta, Abhijeet Singh | 01-05

Determining Students and Faculty Awareness of Using Social Media Tools Towards Institutions Branding in Self-Financing Engineering Institutions in Tirunelveli District

Venkatesh Raman | 06-12

A Study on Job Satisfaction of Employees of Hotel Industry in Tirunelveli City

R. Sangeetha, N. Pradeep Kumar | 13-20

Perception of Employees Towards Organisational Culture in Life Insurance Corporation of India in Tirunelveli District

Lourdes Poobala Rayen, M. Arumugam | 21-26

Life Insurance Claims Settlement - An Unavoidable Influencer in Retention and Attraction of Customers

G. Balachandar, N. Panchanatham, A.L. Gowri | 27-30

An Evaluation of Customer Perception towards Commercial Banks Service Quality in Uganda

Joji Chandran, Tebajjukira Annet | 31-35

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