About Us
Journals
For Librarians
- Price List
- Subcription From
Submit Manuscript
Contact
Call for Papers
Login

PRIMA: Practices and Research in Marketing

Home
Journal Information
Editorial Team
Guidelines
Pricing Info
Peer Review & Publication Policy

Home Journal Info Editorial Team Guidelines Pricing Info Peer Review & Publication Policy

Volume : 12 Issue : Issue 1
Published : 2024

Locked

Subscribed

Open Access

Articles

Exploring the Role of Green Altruism and Lifestyle in Influencing Sustainable Purchase Intention: A Theoretical Exposition

Anu Grover, Hareesh Kumar T. | 1-6

Study of Social Media Trends to Increase Customer Engagement

Prateek Mehra, Yashaswini Razdan | 7-16

Using AI to Improve Customer Experience and Customer Journey Orchestration

Shyam Tada, Turjo Das | 17-26

Investigating the Role of Gamification in Enhancing Customer Engagement

Jayadatta S. | 27-38

Articles Journal Info Editorial Board Guidelines Pricing Info Peer Review & Publication Policy Submit Manuscript

Publishing India is a trusted platform dedicated to advancing global research and knowledge dissemination through high-quality, peer-reviewed academic journals across multiple disciplines.

Quick Links

About Us
Journals
Subscribe
Submit Manuscript
Contact
Call For Papers
Login

Contact Us

E-598, Ground Floor, Palam Extension Near Ramphal chowk, Sector-7, Dwarka New Delhi - 110077

info@publishingindia.com

+91-9899775880; +91-9212715375;
+011-47044510; +011-49075396

© 2026 Publishing India. All Rights Reserved.

Terms & Conditions
Privacy Policy