2012 |
Volume 3 |
Issue Issue 2
Social Corporate Responsibility
1.
Deepak R. Thakur
– *dev Bhoomi Group Of Institutions, Saharanpur
2.
Yashvir Singh
– **singhania University, Jhunjhunu, Rajasthan
3.
Rasheed I. Darga
– *dev Bhoomi Group Of Institutions, Saharanpur; **singhania University, Jhunjhunu, Rajasthan
Received
16-Nov-2012
|
Accepted
-
|
Published
16-Nov-2012
|
Abstract
Corporate social responsibility (CSR) is not a new
phenomenon and various organizations have been
practicing it in their own unique style. Different
business organizations have different ways of
practicing CSR. The recent slowdown of US
economy has seen a new trend. Corporate Social
Responsibility (CSR) notion is based on the idea that
a companys responsibility goes beyond the strict legal
and regulatory responsibilities (www.socgen.com.
Different organizations have different perceptions
toward CSR but majority of them agree that it is an
ethical issue. It is regarded as a subset of corporate
ethics (www.andygustafson.net). The organizations
have started looking beyond the national boundaries
and go to the extent of regarding CSR as a "process
that guides all company activities in the protection
and promotion of international human rights, labor
and environmental standards and compliance with
legal requirements within its operations and in its
relations to the societies and communities where it
operates"
Keywords Social Responsibility, Customer Selection, Legal Requirements, Corporate Ethics, Regulatory Responsibilities
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