1.
Suman
– Department Of Commerce, Central University Of Haryana, Mahendergarh, Haryana, India.
2.
Kavita
– Department Of Commerce, Central University Of Haryana, Mahendergarh, Haryana, India.
Abstract
Sukanya Samriddhi Yojana (SSY) is a government-sponsored savings plan launched by the Government of India to promote financial inclusion and empower the girl child. This present study provides a comprehensive analysis of SSY, exploring its objectives, benefits, impact, challenges and prospects. By examining the scheme’s implementation and effectiveness, this study evaluates its contribution to enhancing the socio-economic condition of girls in India and fostering their education and overall development. To evaluate the effectiveness of SSY, a mixed-methods approach was applied that combined qualitative and quantitative research. This Scheme’s intention is admirably good and would undoubtedly give the female child and their parents and guardians, a great deal of financial freedom. The strategy also provides the banks with a significant amount of capital. It is seen as a good programme because the government, which has a long-term outlook, started with a beneficial tagline which is “Beti Bachao Beti Padhao”.
Keywords Sukanya Samridhi Yojana, Financial Inclusion, Women Empowerment, Mixed Method Approach, SSY Index