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International Journal on Customer Relations

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Volume : 9 Issue : Issue 1 & 2
Published : 2021

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Articles

The Effect of Brand Positioning on Consumer Preference in Some Selected Beer Brands in Addis Ababa

Mesfin Workineh Melese, Bethelihem Tamiru Tekletsion | 1-10

Consumer Choices and Views Regarding Natural and Organic Labelled Products in the Supermarket

Dipu Varghese | 11-22

Machine Learning Techniques to Recommend Products in E-Commerce: A Systematic Review

Md Hesam Akhter, Vinod Kumar Panchal | 23-27

A Study on Consumer Behavioural Analysis of Online Shopping Trends in India

Anusha Thakur | 28-38

Impact of Social Factors on Clothing Purchase Behaviour Patterns: A Study on Working Women Consumers

Sunita Gupta, Renu Yadav | 39-51

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