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Impact of Digitalisation on Postal Services among Postal Employees in Kanyakumari District

XIBA Business Review

Volume 5 Issue 1

Published: 2022
Author(s) Name: D. Amutha, T. Rita Rebekah | Author(s) Affiliation: Loyola Institute of Technology and Science, Kanyakumari, Tamil Nadu, India.
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Abstract

Due to new innovations and digital age, the postal service industry is facing an unavoidable digital transformation in its business. With a view to digitize financial services, banks introduced net banking and ATM facilities. Advances in information and communication technologies are blurring the lines between traditional postal communication deliveries to electronic devices. Therefore, this digitization has had an inordinate impact on the growth of the postal market across the country. The postal departments face some challenges to implement these new technologies across all branches of post offices. The purpose of this study is to find out employee’s adaptation, problems faced during adoption and satisfaction with digitalization of postal services. To achieve its results, the researcher conducted a survey by collecting data from the post office employees in the selected areas of Kanyakumari District.

Keywords: Digitalization, Net Banking, Postal Market

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