Embracing Gamified HRM: Enhancing Employee Engagement in the IT Industry
Published: 2025
Author(s) Name: Meet Bhatt, Apeksha Trivedi |
Author(s) Affiliation: Chimanbhai Patel Institute of Management & Research, Gujarat, India.
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Abstract
Gamified HRM refers to non-gaming practices and game components that enhance employee engagement. To retain committed employees, companies must update their work culture and implement changes to reduce employee turnover. Gamification is a relatively new and innovative term that many companies adopt to increase employee engagement. Gamified HRM promotes employee motivation, productivity, and long-term commitment to their company. Employees have varying perspectives on gamified HRM, with some encouraging it for training and development, some for recruitment, and others for other HR areas. We strive to discover the behavioural changes that employees experience after using gamification HRM in their firm. The pandemic had a significant impact on gamification HRM due to the virtual nature of employee work. Our focus is on the IT industries that have already implemented gamification online. However, companies face challenges when implementing gamification HRM.
Keywords: Gamified HRM, Employee Engagement, IT Industry, Human Resource Management
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