Green Supply Chain Management in Hotel Azure: A Case in Sustainability
Published: 2020
Author(s) Name: Purba H. Rao |
Author(s) Affiliation: Myra School of Business, Mysuru, Karnataka, India.
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Abstract
This paper is a real life case study describing how a much celebrated resort Hotel having a beautiful ocean front adopted
environmental initiatives at every stage of its supply chain. The initiatives started with their own operations first. Thereafter, the
Hotel considered its inbound logistics part of the supply chain as well as the outbound part of the supply chain and worked with
suppliers, waste handlers and other business partners to green these stages too. The case describes many details of the action
plans incorporated by the Hotel in its process of greening all operations. Because it is in the case study format emphasis has been
given to describe exact procedures of greening the supply chain. It is the objective of the case writer to inspire players in the Hotel
and Hospitality industry to adopt green supply chain initiatives into their supply chain and contribute towards the sustainability of
the region.
Keywords: Green Supply Chain Management, Hotel Industry, Sustainability
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