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Tourism 4.0 and Evolving Architecture of Tourism - A Perspective

Journal of Hospitality Application and Research

Volume 18 Issue 2

Published: 2023
Author(s) Name: Manjula Chaudhary, Naser Ul Islam | Author(s) Affiliation: Department of Tourism and Hotel Management, Kurukshetra University, Krukshetra, Haryana, India.
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Abstract

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Tourism is one of the world’s big and fast growing industry. The shape of tourism is an outcome of the complex interaction of a multitude of forces such as technology and pandemics. The tendency of the tourism industry and academia of revival of tourism based on past experiences is leading to mad rush called revenge tourism during the relaxation on travel curbs in between COVID-19 spread. The huge gap between the undercurrents of environmental changes and the responsiveness of the industry requires serious consideration and robust solutions. Therefore this perspective paper aims to identify the role of technology in shaping tourism. The study conducted a detailed literature review to find answers to the research gaps. The study found that the architecture of tourism will be based on future technologies and will evolve consistently with the advancements therein.

Keywords: Tourism, Industrial Revolution, Future Society, COVID-19

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