MICE Tourism - A New Feather in Indian Tourism Industry
Published: 2012
Author(s) Name: Anukrati Sharma
Locked
Subscribed
Available for All
Abstract
We all are very well aware with the fact that Indian
Tourism Industry is the most prominent industry for
the growth and development of Indian economy. Day
by day we are observing new changes in the said
industry. Among all these changes MICE Tourism
has developed a new place in Indian Tourism. MICE
Tourism stands for M-Meetings, I- Incentives, CConferences
and E- exhibitions. No one can deny
that in present scenario to enlarge a business, to
encourage a employee, to share the experiences and
to promote the product a platform is needed. This
paper is an attempt to reflect the importance of MICE
Tourism , the requirements of MICE tourism and the
prominent places in India for it.
View PDF