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Assuring Business Excellence with the Aid of Effective Transportation Management

International Journal of Marketing and Business Communication

Volume 3 Issue 1

Published: 2014
Author(s) Name: Vipul Chalotra | Author(s) Affiliation: Assistant Professor, Department of Commerce, University of Jammu, Udhampur Campus
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The paper presents an evaluative analysis of business excellence with the assistance of effective transportation management and control.The study was conducted on 152 wholesalers operating in district Udhampur of J&K state. The respondents were contacted through snowball referral sampling resulting into an effective response rate of 83.55%. The research platform was developed and carried out by empirical analysis with the assistance of primary data collected by field surveys. BTS and Cronbachalpha were used to assess and validate the reliability of the scales in the data construction form. Factor analysis of the data was done and after its proper purification and validation it was analyzed with abet of assorted multivariate tools. The results of hierarchical regression model and ANOVA revealed that proper transportation management leads to maximization of customer service, proper transportation management assists in reducing warehousing costs, improper transportation management affects prices of products in the market, effective transportation management results in placing right product at right time in the market and respondents belonging to different age group differs with regard to adaptation of transportation management techniques.

Keywords: Transportation, Management, Wholesalers, Business

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