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Mapping Knowledge Flows through Network Analysis : A Case Study of a Pharmaceutical Company in India

International Journal of Knowledge Management and Practices

Volume 1 Issue 2

Published: 2013
Author(s) Name: V. Murale, G. Prageetha Raju | Author(s) Affiliation: 1st Author is from Amrita School of Business, Kerala, & 2nd Author is from IBS Hyderabad, India
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Abstract

The present paper aims at studying that the knowledge flows through the social networks and thus knowledge maps are developed to illustrate the actual knowledge flow for better performance in a pharmaceutical company in India which has a global presence. It first, provides a review of literature on the recent research and application of knowledge mapping and SNA, followed by a discussion of the concepts of SNA and KNA.

Keywords: Social Network Analysis (SNA), Knowledge Networks, Knowledge Network Analysis (KNA)

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