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Mapping Knowledge Flows through Network Analysis : A Case Study of a Pharmaceutical Company in India

International Journal of Knowledge Management and Practices

Volume 1 Issue 2

Published: 2013
Author(s) Name: V. Murale, G. Prageetha Raju | Author(s) Affiliation: 1st Author is from Amrita School of Business, Kerala, & 2nd Author is from IBS Hyderabad, India
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The present paper aims at studying that the knowledge flows through the social networks and thus knowledge maps are developed to illustrate the actual knowledge flow for better performance in a pharmaceutical company in India which has a global presence. It first, provides a review of literature on the recent research and application of knowledge mapping and SNA, followed by a discussion of the concepts of SNA and KNA.

Keywords: Social Network Analysis (SNA), Knowledge Networks, Knowledge Network Analysis (KNA)

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