Quality of Working Life among Sales Professionals in Pharmaceuticals, Insurance, Banking & Finance Companies
Published: 2010
Author(s) Name: Vanmathy Anbarasan & Mehta Nikhil K. Vanmathy Anbarasan
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Abstract
Despite its importance, most of the
business strategies attribute least
priority to the sales staff, which
results in high turnover intentions
among the employees. The insecure
job profile of the sales professionals
demonstrate the dynamic constructs
of their quality of working
life (QWL) according to the organizational
characteristics. This
study explores the QWL perceptions
among the sales executives in
pharmaceuticals, banking, finance
and insurance sectors. Survey data
was collected from 100 sales representatives
in various locations of
Mumbai, using a self-designed and
validated questionnaire. Results
show that while sales people are
aware about their job requirements
and commi-tted to their work, their
working environment is not conducive
to support them, leading to
their lower perceptions on QWL.
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